In 2002 Mónica Félix entered the University of Puerto Rico, Rìo Piedras Campus and once finished with her B.A. in Communications in 2006, she became formally employed in the world of advertising at Arco. Parallel to her work as an account executive she developed her personal projects, like photography, art videos, theater and photomontages. In 2007, she moved to New York City to study photography at Pratt Institute. The experience opened up the search process of the main themes that Félix explores in her conceptual work. Artists like Annie Leibowitz, Cindy Sherman, Andres Serrano, Gregory Crewdson, David LaChapelle and Fabian Vergara are key references in Félix’s images, who has looked to establish dialogues with their works, as well as stepping back to develop her own commentary from her life experiences.
Currently, she works as an independent photographer in New York City and Puerto Rico.
November 9, 1984
2008 – present – Independent Professional Photographer San Juan, PR & New York, NY
Freelance work and independent projects.
2007 – Collections Photographer, The Moving Image Museum, Astoria, NY
Document objects in the museums collection for catalog purposes and special events.
2006 – 2007 – Junior Account Executive, Arco Advertising, San Juan, Puerto Rico
In charge of conceptualization, coordination and execution of new promotional campaigns and events for five active clients.
2005 – 2006 – Account Executive Assistant, Arco Advertising, San Juan, Puerto Rico
Coordination of promotional events for five active brands.
2005 – Internship, Arco Advertising, San Juan, Puerto Rico
Introduction to the work done in an ad agency, specially in the accounts area. Assisting account executives in coordination and production of promotional events.
2002 – 2006 B.A., Magna Cum Laude Advertising and Public Relations, School of Communications, University of Puerto Rico, Río Piedras Campus.
2007 – Certified Program Photography and Digital Imaging, Pratt Institute, Manhattan, NYC
2009 – Music Video Workshop, New York Film Academy, Manhattan, NYC
2011 Course “Portrait: beyond the image is a story” Pratt Institute, Manhattan, NYC.
2009‐2010 Workshop "Iluminación Fotográfica” Escuela de Artes Plásticas, Old San Juan.
2012 Frescos, Museo de Arte de Puerto Rico, San Juan, Puerto Rico.
Collective Exhibition of 50 current emerging young artists under the age of 35.
2012 Reina, Museo de las Américas, San Juan, Puerto Rico.
Solo Exhibition, a reprise of the work previously presented at Pratt Manhattan in New York as well as a series of new material.
2011 FotoMac, Museo de Arte Contemporáneo, San Juan, Puerto Rico.
Collective Exhibition on photography artists whose body of work converses with the work artist David LaChapelle.
Work presented: Moons Over Dolls
2011 Reynhold Photography Exhibition, San Juan, Puerto Rico.
Collective photography exhibition.
Work presented: “…encontrando a Lydia”
2011 Arte en el medio: 35 años de de fotografía en Puerto Rico, Museo de la Puntilla, San Juan, Puerto Rico.
Collective Exhibition on Conceptual Photography.
Work presented: “It Ain’t Over ‘Til it’s Over”
2011 Arte 100 × 35, La Concha Hotel, San Juan, Puerto Rico.
Collective Exhibition of 78 Artists that represent each municipality of the island.
Work presented: Applesauce
2010 Serie Regional de Jugadores Pampers, Museo de la Puntilla, San Juan, Puerto Rico.
Collective Exhibition of current emerging artists.
Work presented: “Tonight, my desirable fright belongs to this…”
2010 Reina: 6 series on supremacy personified as a woman, CCPS Gallery, Pratt Institute Manhattan, New York.
2010 Mobile Space: From the Caribbean to the Midwest, University of Madison, Wisconsin.
Collective video exhibition of current working artists.
Work presented: “2 sweet + 2 be = 4gotten”(stills
2009 National Art Exhibition 2009, Museo de La Puntilla, San Juan, Puerto Rico.
Collective exhibition of current working artists. Work: “encontrando a Lydia”
2009 Photographic Experiment 2009, PL 900 Photographic Gallery, San Juan, Puerto Rico.
Collective exhibition organized by the Society for Artistic Photography. Work: “Luz de luna”
2009 “Somebody has to say it” Exhibition 2009, el Local Gallery, Santurce, Puerto Rico.
Collective exhibition organized by the Society for Artistic Photography. Work: “Fairy on Fairy” (video art)
2009 Photographic Spring by the Photography Biennale, San Juan, Puerto Rico.
Collective exhibition presented by the Photography Biennale. Work: Serie “So What?”
2009 Art and Globalization forum by the newspaper Diálogo, Museo de Historia, Antropología y Arte, University of Puerto Rico, Río Piedras.
Video art presentation in art forum.
Work presented:“Fairy on Fairy”, “Playground”, “Te quiero, ok?” “In Between Days”, “To Sleep Count Sheep”, “Push Push in the Bush”
2008 Verde París: Crímenes Pasionales en Serie, José “Pepín” Méndez Gallery, Sagrado Corazón University, Santurce, Puerto Rico
2006 Trends: Emergent Video Art, Taller Cé, Río Piedras, Puerto Rico
Work presented: “Push push in the Bush” and "Manifiesto Capilar”
2004 Café Teatro, Nuyorrican Café, San Juan, Puerto Rico
Work presented: “La novia” (theatrical monologue)
2004 “La No Galería”, School of Comunications, Univeristy of Puerto Rico, Río Piedras, Puerto Rico
Performance “La niña mala”
2011 100 × 35, Caras Magazine, San Juan, Puerto Rico
Article on 78 Artists that represent each municipality of the island. Work presented: Applesauce
2010 Frescos: 50 Artists under 35, San Juan, Puerto Rico
Publication on working artists from Puerto Rico under the age of 35.
2007 La Polis Newspaper, San Juan, Puerto Rico
Photographic Collage: “Let them eat cake”
El Nuevo Día, Primera Hora and El Vocero Newspaper, San Juan, Puerto Rico
Portrait works for actors Luis Gonzaga, Jazmín Caratini, Pablo Tufiño and Modesto Lacén
2006 El Nuevo Día, San Juan, Puerto Rico
Photographic Essay :“Con los ojos de Santa Lucía”
2011 Kozak Films, “The Two Minute Review”, Canon Retailer, In Production, New York, NY.
Online video interview on Canon equipment used in artistic work.
2011 Zuania Capó-Ramos, “Mucha originalidad entre las nuevas tendencias de fotografía para bodas”, AOL Latino, August 16th, New York, NY.
Online article on new trend in wedding photography.